Post-Depression Growth: Dallas/ Fort Worth


Dallas Newcomer and Relocation guide 2013 winterPost-Depression Growth

Dallas emerged from the Great Depression with a growing population, burgeoning new industries, and an overall healthy economy. In 1927, the City of Dallas purchased Love Field, a World War I training field, and within the next few years United Airlines brought its service there. In 1930, when C. M. “Dad” Joiner stuck oil just 100 miles east of Dallas, the East Texas Oil Field—the largest petroleum deposit on earth at the time—fueled the city to become a hub of oil-related activity.

The year 1934 brought more growth as Braniff Airways moved its headquarters to Dallas—as did Geophysical Services Inc., which is known today as Texas Instruments Inc. and is a worldwide leader in the high-tech industry. Tourism and convention industries soon began to flourish, and in 1936 Dallas hosted the Texas Centennial Exposition.

During World War II, Dallas transformed from an agricultural center to a leader in aviation and defense. North American Aviation opened in 1940 in Grand Prairie with a work force of 40,000 and while the plant closed after Japan's surrender in 1945, it attracted Chance Vought Aircraft—the predecessor to Lockheed Martin Vought, one of the largest employers in the Dallas area today.

The postwar boom helped the city expand and attract even more businesses, not to mention national attention. In the 1950’s, Neiman Marcus expanded, as did Love field. By 1955, the University of Dallas was established and before the decades end Arlington State became the University of Texas at Arlington.

The 1960’s ushered in an era of booming growth for business and tourism. The Dallas Cowboys, Market Hall ( now the Dallas Market Center), and Six Flags over Texas all got their starts in the 60’s. Ross Perot founded Electronic Data Systems in 1962, and Mary Kay Ash launched her innovative cosmetics company in 1963. But 1963 also meant turmoil for Dallas when President John F. Kennedy was assassinated and Texas Governor John Connally was shot and wounded as their motorcade passed through Dealey Plaza on November 22.

Ever forward-moving, Dallas continued to prosper and soon the first major office building opened in the Central Business District. In 1965, Dallas and Fort Worth agreed to build and airport between them; Dallas/Fort Worth International Airport developed rapidly in the 1970’s and in 1973 was the site of the very first Concorde turbojet-powered passenger airplane landing in the U.S. The airport connected DFW to the rest of the world, while the Mid-Cities (those located between Dallas and Fort Worth) quickly saw a construction and population boom. American Airlines noticed, and relocated their headquarters here in 1979. Today, the D/FW International Airport is one of the largest in the World. Dallas Newcomer and Relocation Guide

Dallas New Comer and Relocation Guide

Winter 2013

Volume 69

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